World School Milk Day

Celebrate #CerealMilk on World School Milk Day!

Bring a cereal milk celebration to your school for the big day with 2 oz. equivalent grain cereal cups along with our FREE #CerealMilk tools:

• Posters, promotional materials and fun activity sheets
• Team Cereal Milk activities and posters
• And more!

What's World School Milk Day?

WSMD is an annual dairy celebration that takes place on the last Wednesday of September. It's a day dedicated to all the important health benefits linked to increased milk consumption, including:

• Improved bone health
• Reduced risk of type 2 diabetes
• Reduced risk of cardiovascular disease
• Daily source of protein, calcium and vitamin D1

Cereal is also a valuable source of nutrition for students in K-12 schools. Students who eat cereal receive these additional nutrients in their diet compared to their peers who don't:

• 72% more vitamin D
• 69% more iron
• 58% more vitamin A
• 60% more whole grains
• 27%-103% more B-vitamins2

Why cereal milk?

From boutique dessert shops to large restaurant chains, cereal milk-flavored drinks, ice cream and more are all the rage. Trendy dessert shops like Milk Bar and Treats Cereal Bar & Boba put their own unique spin on cereal milk. This sensation is the kind of fun, hands-on food experience that Generation Z seeks out.

Check out past cereal milk parties on World School Milk Day

Make sure to tag General Mills for K-12 Schools for your chance to be featured on our social media pages!

Facebook: General Mills for K-12 Schools
Instagram: @generalmillsk12
Twitter: @generalmillscf

¹"Benefits of Ready to Eat Cereal,” Bell Institute of Health and Nutrition, General Mills.
²https://www.nationaldairycouncil.org/health-and-wellness